Salad Bar Challenge Program

There are 60 million school children in the United States. These Generation Z consumers are also known as “the salad generation” and are interested in fresh foods, and new and interesting tastes. The potato industry has a rare opportunity. Let’s help get salad bars and potato nutrition materials in thousands of schools nationwide. Join the challenge today and support healthy eating, healthy learning and the next generation of potato lovers. For every salad bar donated, Potatoes USA will match the donation with an additional salad bar. In the past year, the potato industry has become the largest donator to the Let’s Move Salad Bars to Schools program in the produce sector. Help create the next generation of potato enthusiasts. Sign up today and join the challenge or email questions to